Quote:
Originally Posted by rcentros
I'm guessing you're right. I wonder if it isn't time for Apple to consider making a eInk device so they could more directly compete with Amazon?
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Seems unlikely to me. The two companies have completely different goals. Amazon sell mostly low-end hardware pretty much at cost as a vehicle to drive content sales, which are where they make their money. Ok, they have premium devices, too, such as the Voyage and Oasis, which I'm sure they make a profit on, but that's just a sideline. Apple, OTOH, are a (very) high-end hardware company whose interest in selling content is close to zero.
I can't see Apple being any threat to Amazon, or vice versa. Amazon will happily sell you books to read on your iPhone or iPad; Apple will happily sell you the device to read it on.