Quote:
Originally Posted by pwalker8
In general, Apple doesn't do inexpensive. 
To a certain extent, Apple is at a bit of a cross road. Trying to open up the China and Indian market doesn't really match their US model of high profit margin luxury goods. Steve Jobs had a definite business model that he followed and he understood that hype was a big part of that model. I don't know that Tim Cook understands that. IMPO, the biggest difference is that Jobs thought in terms of products, while Cook thinks in terms of markets. I never get the "wow, this is so cool, you are going to love it" vibe from Cook that I got from Jobs. |
I'm thinking that – even in the United States – smartphones and tablets are becoming more of a "commodity" and less of a status symbol now. Maybe Apple needs to re-think some of their positions. It might be time for them to compete more directly with Amazon with an inexpensive (relatively speaking, considering it's Apple) eInk eReader. I.e., consider subsidizing the eReader to sell the books (like Amazon).