Quote:
Originally Posted by Elfwreck
Who are those "dedicated readers?" I know lots of readers... and very, very few of them (i.e. none I can think of) buy lots of hardcovers, for themselves, every year. While many of them buy a handful of hardcovers, a double-or-triple handful of paperbacks, and lots of books as gifts, having a Sony/Kindle doesn't help with those purchases.
Who buys a new hardcover every two weeks--not counting technical books, which often aren't available in ebook format?
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I rather suspect that a
very small percentage of book buyers account for a huge percentage of sales. They are the people that you need to target eBook readers at, not the "read 1 book a year on their summer holiday" crowd.
We probably already have a lot of those people here. I know that I'm one - I probably spend about £50 on books in the average month.