I agree that choosing a book that's too long or too expensive is going to get people to not read. A book that's short enough can be slogged through if it's not really catching on. But a long book, I'd have to give up on.
One other thing that is an issue is people voting and then not reading the book voted for. That means that maybe the second place book would have one with more people who would have read it. Please don't vote for a book if you won't be reading that book.
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