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For me, it was primarily about book availability. Like others, I started with a Palm Pilot somewhere around 1998. My first dedicated ereader was a Sony 500 - really lovely. However, I was very frustrated by the gaps in Sony’s bookstore in Canada at that time. So ordered a kindle keyboard from the States - very expensive - and found myself in book heaven. I did try one of the first kobos touches - it still works fine. I bought from both companies for a little while, but settled on Amazon, because of its broader library. I’ve continued with the US bookstore, though the Cdn dollar has lost ground against the US $. I’ve never had a single problem with any of my kindles. Great device, lots of books, easy to use.
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