Quote:
Originally Posted by frahse
from Panda Quote:
"For other industries, where sales were not found to have been displaced or were positively affected by piracy, consumer satisfaction with pricing was greatest.
“For books, music and games, prices are at a level broadly corresponding to the willingness to pay of illegal downloaders and streamers. This suggests that a decrease in the price level would not change piracy rates for books, music and games but that prices can have an effect on displacement rates for films and TV-series,” the study concludes.
So, it appears that products that are priced fairly do not suffer significant displacement from piracy. Those that are priced too high, on the other hand, can expect to lose some sales."
Prices do matter!
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I suspect that availability matters even more. I would wager if you looked at the demographics of illegal downloaders (depending on how you actually define that term), you will find that the biggest predictor is culture. People who are in cultures that don't respect copyright and intellectual property tend not to see piracy as a big deal. The example that I would put forth is teens and young adults in the US.