10-20-2017, 11:44 AM
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#25
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monkey on the fringe
Posts: 45,777
Karma: 158733736
Join Date: May 2010
Location: Seattle Metro
Device: Moto E6, Echo Show
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Black Friday sales timing may be based on trying to pre-empt Amazon
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We’re more than a month away from the Black Friday shopping extravaganza and the predictions are rolling in.
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For online shopping, the main event could start 9 p.m. on Nov. 22, the Wednesday before Thanksgiving, according to the popular holiday website BestBlackFriday.com's annual predictions.
Smaller, surprise sales are expected to pop up earlier that week, too, said Lindsay Sakraida, director of content marketing for DealNews.com.
“Last year, we saw some stores put their deals online unexpectedly Monday, Tuesday and Wednesday," Sakraida said. “We expect to see a lot more of that this year because stores have tried to battle Amazon by taking them by surprise.”
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