Quote:
Originally Posted by HarryT
Are most books sold to the 1-book-a-year brigade? Very probably, yes. I doubt that one person in a thousand buys the 100+ books a year that's entirely normal for MR members. We're the outliers, by any measure. But for us outliers, ebooks are cheaper than paper books, due both to the fact that most titles have cheaper ebooks than paper books, and because we pick up the freebies, deals and special offers that the supermarket buyers never see, and those can push the average price paid per book way down.
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I wonder if there are any data publicly available addressing whether sales to the 1-book-a-year folks really are a lot bigger than to the 100+ book-a-year folks. Either for absolute number sold or value (dollars/pounds/baht/bolivars/whatever) - either would be interesting, although both together would be even more interesting. I imagine HarryT is right in guessing that sales to 1-book-a-year folks are higher, but sometimes one's instincts can be off in things like this, and sadly, I suspect there may be a whole lot of folks in the NO-books-a-year category which might skew things too.
Of course what would be even more interesting would be demand curves, but I imagine those would be even more closely guarded than data on sales...