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It's a minor annoyance, but it's still irritating. I got a promotion from Kobo today headed, "Hey, girl. Your eyes should be on these books."
Granted, I'm of the female persuasion, but I ceased to be a girl a long time ago. Is Kobo promoting books to men with the header, "Hey, boy. Your eyes should be on these books"? Why do I think it's highly unlikely ( i.e., flatly impossible)? And in these days of people who identify as transgender, bigender or agender, is this really a productive marketing theme? Why go out of your way to seem insensitive?
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