Thread: Why Kobo didn't focus only on the U.S., home turf of Amazon
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Old 07-12-2017, 10:32 AM   #41
davidfor
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Quote:
Originally Posted by GlenBarrington View Post
The truth is, Amazon goes out of its way to make my reading experience as easy and as pleasant as possible. I don't have to jump through that Adobe bottleneck to buy DRM locked books. MAN! I hated that!

If I see a book that interests me, I can buy it and auto download it with a single button click. And about 40% of the time it is a Kindle Unlimited title, so I don't have to pay anything other than my monthly KU fee, which is roughly the cost of a single Paperback book in the USA.

It's easier, and frequently cheaper, to buy a book from Amazon, than it is to go to a library (I'm rural, and live 20 miles from a SMALL library) or drive 10 miles to the local Barnes & Noble. I'm thinking about buying a Paperwhite device for the improved battery life.

The truth is, if Kobo, and the other potential Amazon competitors want to REALLY compete with Amazon, they need to invest heavily on the overall user experience, and the last time I looked, they weren't anywhere close.
You're right, the one-click buying from Amazon is so much better than the two clicks I have to use in the Kobo store. And the way I need to tap the sync button on the device to get the books or having to wait for the automatic sync to happen to download the books. Just so painful.

I take it you have never bought a book from the Kobo store. Or used a Kobo device. I don't consider one extra click to be a bad experience.
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