For me the Sony is better designed than the CyBook. I'm very happy with my Sony and its feature to organize my eBooks in collections on the reader.
But for novices who are looking for eBooks in another language than english the CyBook seems to be the better device because it does support Mobi, PalmDoc and Html out of the box and offers PDF-support too (even if the pdf-support is not as good as with the Sony). Most of the non-english eBook-Publishers i'm aware of are using Mobi, PalmDoc, PDF or Html...
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