Quote:
Originally Posted by frostschutz
and Kobo won't be selling their new Kobo devices in Germany anymore because they want to concentrate on the Tolino brand.
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For the time being... as the Tolino brand is the most known ereader brand in Germany (next to the Amazon Kindle) and rebranding outright will hurt sales. But, at some point Rakuten will introduce a new reader under the Rakuten or Kobo brand, may be first by releasing a reader as "Rakuten Tolino" or "Kobo Tolino" to switch over to the "Kobo" or "Rakuten" brand smoothly.