Originally Posted by fjtorres
Me, I think that, other than online, the best way to boost WFM store profits is to dedicate 5-10% of their floor space to Amazon goods and services targeted at their existing customer base. (Kindles, Echoes, Fires, and yes, books.) And, since WFM doesn't already have a customer loyalty program, bringing in Prime is pretty much a given.
Some price cutting (tied to Prime) might make sense. Major across the board cuts don't. Their main challenge is keeping their affluent customers, not going after somebody else's.
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