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That's an interesting article. But I'm not sure cutting prices at Whole Foods will really impact other grocery store chains. To me, Whole Foods doesn't really compete with other grocery stores. They seem to be something of an other. Even cutting prices by half or a quarter will still be double the cost for similar items from most other grocery stores.
Cutting prices at Whole Foods too much seems mostly like it would negatively impact Whole Foods, ruining their niche.
I dunno. Maybe my vision is limited.
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