Thread: Next model kobo? Kobo Aura H2O Edition 2
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Old 05-05-2017, 10:09 PM   #338
davidfor
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Posts: 24,905
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Join Date: Jul 2011
Location: Sydney, Australia
Device: Kobo:Touch,Glo, AuraH2O, GloHD,AuraONE, ClaraHD, Libra H2O; tolinoepos
Quote:
Originally Posted by Question Mark View Post
Again, very true. However, were I involved in the decision making process for a company that was testing out such a change, I would be very interested in gauging the public reaction to it before going full steam ahead and rolling it out to everyone.

Part of that process would undoubtedly involve looking at customer feedback received by the company. But not everybody takes the time to submit customer feedback, and Kobo's webpage for submitting it leaves much to be desired. So I would likely want to see what the discussion about the change was like on a website such as this. How numerous and vociferous were the whiners in comparison to the supporters? How long did the discussion last? If it was vocal, but short lived, that might suggest that people really didn't have such a lasting reaction to it. However, if people continued to discuss it and share ways to retrieve the old homescreen, that might suggest there could be a problem with forcing it on everyone...

Of course, Kobo might not really care what people say about the new homescreen. Instead, they just might look to see if the new homescreen generates more sales for them.
There are a few problems with that:

The will put more emphasis one responses sent to them directly. And the responses to the survey they sent out will probably get more emphasis than comments in forums.

There have been plenty of comments in the past here that people don't like the tiled home screen and want something closer to what Kobo have now produced. So, which should they listen to?

We don't know what other research they have done on this. They apparently did work with lots of users on the Aura ONE design. Part of that, or more trials probably brought up these changes.

Then there is the fact that the members of MR are not the target market for Kobo and Amazon. And probably not the other ereader companies. There aren't enough of us to count and the way use and are willing to hack the devices and books move us out of the target market.

Lastly, nearly everyone here is working on old information. I think I can state that Kobo haven't completely ignored the complaints. But, until it is released, or there are some clear screenshots, I can't comment further.
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