Quote:
Originally Posted by Katsunami
"Tailor prices to specific markets"
Like Canon did, and maybe still does a decade ago? If you wanted to buy a 70-200 f/2.8L, you could buy the lens in Yugoslavia.... go collect it there yourself... stay for a week to use it on that vacation... and you'd *still* have money left compared to the price in the Netherlands.
If there's one thing that should go, then it's geoblocking on digital products. Why should I, in the Netherlands, pay a different price than anyone else, in another country? Why should I be disallowed to buy a book in the UK, because I don't live there?
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I have an actual example. An ebook edition of the dispatches of the Duke of Wellington is available everywhere in Europe from the same publisher Penguin Classics.
https://www.amazon.co.uk/Military-Di...dp/B00HO11CQO/
£3.99 in UK
https://www.amazon.es/Military-Dispa...dp/B00HO11CQO/
EUR 9,44
This was, I think, a marketing matter - it was an UK Open University set book which they thought would sell better at a lower price whereas in the rest of Europe mostly only scholars would buy it so they charged their "scholar" price.
So maximising their profits?
I edit to note that VAT on ebooks does vary a bit across Europe and Germany and perhaps other countries forbid book discounts so the publisher price is fixed by country.