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Old 02-11-2009, 07:11 AM   #43
Barcey
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Quote:
Originally Posted by HarryT View Post
"Reproduction costs" are entirely irrelevent. If you spend 6 months writing a book, what is a fair rate of return for that work?

If I can reasonably expect to sell 5000 copies of a book, and I decide that my work is worth, say, $20,000 to me (hardly a high rate of pay for 6 months work), then I need to make $4 profit per copy. If Amazon pays me 35% of the book's selling price, that means that the book needs to sell for $11.50 to give me my $4.
I wouldn't go so far as to say that reproduction costs are totally irrelevant. If you only sell 500 copies because the consumer thinks your price is too high you don't make your $20K either. Who knows if you lower the price to $5 maybe you'll sell 20,000 copies.
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