Quote:
Originally Posted by Cyberman tM
Only if they themselves are buying the book.
What if the purchase is indirect? I.e. "When you go to *bookstore* please pick up the new Scalzi for me - "Collapsing Empire", here's a picture ".
How large does the potential group have to be until a significant number of wrong books are purchased? Unless it's written down, or the person has eidetic memory, they're only going to remember how the name sounds and the cover was blue with planets and ships and something about a ruined empire.
Yes, most sensible people will check twice. Someone in a hurry might not because they don't even imagine the possibility that there might be two similar books.
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Oh come on. I like hypotheticals as much as the next guy. But what you are talking about can not happen. For one thing, there is no paper copy of the book.
Then, even if there were, a store would order numerous copies of a new Scalzi book. It would be prominently displayed in the sci-fi section and likely in the new releases section.
The Kalsi book would have very few copies in stock (if any). And a place like Walmart that has a much smaller book section would likely stock zero copies. In the book stores that did carry a copy, it would be filed away, under 'K', so it wouldn't even be close to the other John Scalzi books.
And finally, if someone still managed to grab the Kalsi book instead of the Scalzi, at some point they have to take some responsibility.