Quote:
Originally Posted by fjtorres
It means you don't compare country to country because different publishers use different definitions for print. You don't worry whether it is 3% or 5%. But if it says 3% it's not going to be 12%.
Within each country the ratio of tradpub ebook to tradpub pbook is accurate because it comes straight from the publisher. Those are currency ratios.
But you're missing the takeaway: eBook penetration in the low single digits, the same as it was in 2010.
The continental ebook market is (intentionally) stagnant.
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It does, however, totally ignore self-pubbed books. Which make up a fairly significant chunk of eBooks and a totally insignificant number of pBooks which should skew the figures a fair amount.
Which, rather unfortunately, means I have to agree with Jon
- the numbers are rubbish.