Thread: B&N explains their results
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Old 03-10-2017, 08:12 AM   #39
John F
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Join Date: Feb 2009
Device: Kobo Clara 2E
Quote:
Originally Posted by fjtorres View Post
Kobo competes on the cheap by relying on local partners to do the marketing for them. Where the local partner is strong and committed, they do well. Otherwise...

It would help is Rakuten would actually feature them on the sites like Amazon features Kindle but, at least in the US, Kobo gets no help from their parent.
Following the "Where to buy" on the Kobo U.S. site takes you to a site that isn't very consumer targeted/friendly.

And than following the links for the Kobo stuff, there is a section for Marketing, and the most recent stuff I see is the H20. These is a section for Aura One, but it is empty. I don't see anything for the Aura 2nd ed.

Seems rather confusing to the (U.S.) consumer?
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