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Originally Posted by ZodWallop
Stephen King and Arthur C. Clarke also had Stanley Kubrick turn their works into all-time classic movies. Why don't other authors follow that model?
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So... what Charlie Stross stories did Kubrick turn into films?
But seriously, King and Clarke were well-known, successful authors before their stories were turned into films. Kubrick didn't make them famous; Kubrick adapted their stories because they were famous. This is true for most novels turned films. Hollywood studios tend to be unwilling to invest in unknown properties.
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Certain authors with a certain type of following are able to sell merchandise as a side business. That doesn't mean it will work as a dependable model for the bulk of authors.
I read all sorts of genre, niche and small press books. That doesn't mean I want to deck myself out in their t-shirts, hats and beach towels.
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I know some people who would.
I also know a few who wouldn't, not because it's not their thing but because they think Stephen King and Clive Barker are too mainstream.
It takes all kinds

.