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Originally Posted by ratinox
I'm not familiar with her but I do know that Steven King and Charlie Stross, to name two, sell tie-in merchandise so yes, there definitely is a market for such things.
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Stephen King and Arthur C. Clarke also had Stanley Kubrick turn their works into all-time classic movies. Why don't other authors follow that model?
Certain authors with a certain type of following are able to sell merchandise as a side business. That doesn't mean it will work as a dependable model for the bulk of authors.
I read all sorts of genre, niche and small press books. That doesn't mean I want to deck myself out in their t-shirts, hats and beach towels.
My mother-in-law is a Stephen King fan and is the type that would buy some merchandise. I'm a much bigger fan of horror fiction and follow Stephen King on Facebook. But I wouldn't buy merchandise. Much less from Clive Barker, Bentley Little, etc.