One thing that may entice Catherine's husband is that with an e-reader you can adjust font face and size, which can make a difference. See if there's a calibre recipe for whatever magazine he is reading, and load that on the kindle. Tell him it's a test to see if he may like reading on an e-reader. Maybe that can be the gateway drug
If not, well, it's fine to not read book. There are other things in life. Or so I've heard!