In any other field one would expect a 'best of' reward to be familiar to people who follow that field (say baseball). I find the idea that 'best of' rewards should be given to unfamiliar names very, very odd.
Better to live with the fact that the main purpose of these awards is not to provide a recommended reading list but to honor those who write good books. The fact that the field is large enough that 'best of' equates to best book(author) that enough of the voters have read(heard of) is problematic enough without asking for voters who have read completely different books then you have.
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