Quote:
Originally Posted by GeoffR
Although it doesn't have detailed numbers, Kobo released a report that has some information suggesting that people with dedicated ereaders read faster, read more, and spend more on ebooks than those who read using apps on phones/tablets.
|
I wondered what they mean by "read faster" so I had to go look it up. Here's the quote:
Quote:
|
Customers who use a device spend about 30% more than those who are app customers. Their book libraries are bigger and they tend to read faster because they are already a person who is predisposed toward doing more reading.
|
I had first read that as "read faster than the same person would on a phone/tablet" which while it sounds believable and is what I expected is not true for me.
I expected that I would read faster on my Kindle but the few times I have forgotten my Kindle at home or when I was in between Kindles I found that I read faster on my phone. I might finish 10% of a book during my commute when on the Kindle but I would finish 15-20% during the same commute on my phone. I am not sure why that is but it has been consistent. I also find that I read even faster if I read on a desktop computer screen. I don't enjoy it as much and it has more eye strain but I do seem to read faster. I have not read on a tablet much so no idea there. My tablet is too heavy/old to carry around.
I certainly agree with the last two items (read and spend more) though. Anyone who buys a dedicated device for reading is probably going to read more and spend more while doing it.