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Old 08-11-2016, 11:23 PM   #16
GeoffR
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Location: Te Riu-a-Māui
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Quote:
Originally Posted by John F View Post
Are there any numbers available on ebook/readering habits that point to eink devices being niche?
Although it doesn't have detailed numbers, Kobo released a report that has some information suggesting that people with dedicated ereaders read faster, read more, and spend more on ebooks than those who read using apps on phones/tablets.

The article on Kobo's site has a link to the report.

From the section titled "What the device tells us" near the end of the report:
Quote:
Customers who use a device spend about 30% more than those who are app customers. Their book libraries are bigger and they tend to read faster because they are already a person who is predisposed toward doing more reading.
(By "device" they mean a dedicated ereader, rather than a tabet or phone with other functions. There are some numbers, but they involve terms such as "good" customers or "best" booklovers and you need to read the rest of the report to work out exactly what they mean by those terms.)

Last edited by GeoffR; 08-12-2016 at 12:17 AM. Reason: Kobo's site
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