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Originally Posted by sbaylor
... There is absolutely no expectation for our beta testers to test everything. Just taking a casual look at the iPhone user interface and feeling that it looks ok are good enough feedback for us ...
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Oh! I can do that!
Okay, I will do the beta when I get a chance.
Quote:
... Actually, we've been thinking about the app name for a long time. We want a name that is (more) unique and emphasizes the major service it provides--tools for reading, rather than books for selling (like iBooks).
Perhaps the name "BookMaster" will be changed later too! 
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I don't feel strongly about which name you use — BookMaster, MapleRead (or MapleReader?). I just think it's confusing for the iPhone and iPad apps to have such different names, especially since they sync with each other.
You should, of course, do what you think is best for your apps, but my suggestion is to use the same or similar names for both iPhone and iPad