Quote:
Originally Posted by Cinisajoy
I would be inclined to say no, they are not trying to drive the prices up.
$300 for a premium ereader with a case is not badly priced at all.
Most items come in various price ranges.
Heck a bottom end kindle is $80. That is without a cover.
Then the more features you add on, the higher the price.
I think the term is "what is the market willing to pay"
You know groceries are the same way.
I can buy corn for 80 cents or I can buy the same amount of corn for $3.
Most of the extra cost is in the packaging and how it is marketing.
So no, not trying to drive the cost up, they are giving people what the people think they want at a price they think people are willing to pay.
Simple marketing.
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Yep and the .80 corn and the $3.00 corn probably came through the same factory and started in the same field. Electronics in general are like that too. When I was in college I had a math teacher who had put labels on tubes for radios (back when radios had tubes). He'd have a bunch of tubes before him and put an RCA label on one a Panasonic (or whatever) on another etc. but they were all the same exact tube. Just the label was different from one another.