Quote:
Originally Posted by bgalbrecht
I suspect that contributors to this forum are outliers who buy a lot more ebooks than the average Kobo customer. If they tend to binge purchase heavily discounted ebooks, and Kobo cuts back on the sales, the loss of the outliers' business could be saving Kobo money. If the outliers spend an average of $X monthly on books, and they're waiting for sales that never come, presumably they'll just start buying again and just buy fewer books from Kobo for that same $X monthly, at a higher profit margin than before. On the other hand, if Kobo is pricing higher than the competition, and the buyers find price matching to be a pain, the outliers may just leave and not come back.
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Yep, I'm in that category. I reckon that, for me, I don't want to buy around 5 full priced books in order to get 1 full priced book using points.
Nor do I want to pay more for the same book at Kobo that I could have paid at Amazon and then try and get Customer Service to acknowledge price matching. I've found that Cust Service works as it should about 75% of the time, and I'm just not interested in the risk of them not acknowledging the price match or the hassle of trying to get them to respond and understand the matter.
Nor am I interested in having the price match difference sitting in my account 'waiting' for me to use. I just want to buy the book at the cheapest price without having to expend extra effort.