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Old 04-18-2016, 04:42 PM   #18
fjtorres
Grand Sorcerer
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Quote:
Originally Posted by tubemonkey View Post
But with added content, Amazon has spun Prime Video into a major video streaming service capable of going head-to-head with Netflix and Hulu.

Now that it's being offered as a monthly subscription, I just don't see them continuing to offer it as one of the many "freebies" you get with an annual Prime membership.
I see it the other way around: the standalone is a teaser for the upsell to full Prime. As in, "the video service alone costs $8 a month--might as well sign up for full Prime and get the ebooks, music, and free shipping."

Same thing with the monthly Prime: it auto bills every month so, while many will sign up just for the holidays and, maybe, Prime Day, many will stick and use it as a way to pay by installment.

They're tricky folks.
One free month, second month $10.99... when it's time to cancel many will be hooked.
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