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Old 04-13-2016, 02:07 PM   #252
NullNix
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Posts: 929
Karma: 15576314
Join Date: Jan 2013
Location: Ely, Cambridgeshire, UK
Device: Kindle Oasis 3, Kindle Oasis 1
Quote:
Originally Posted by Cinisajoy View Post
So yes, the bundle + ergonomic will sell this thing.
Average consumers are being taught that bundles are better.

So Ergonomic, charging cover, extended battery life, more LEDs will sell it.
Typical consumer won't read the details.
The bundles *are* better if you were always planning to buy a cover anyway. I've never bought a Kindle without one: I wouldn't feel safe going outside with one in a country as rainy as the UK otherwise. (Yes, yes, a waterproof Kindle would have fixed this, as would a jewel-encrusted pony. But a waterproof Kindle can't save you if you drop the damn thing in mud. A cover *has* saved me in that situation before.)

Of course, Amazon's covers are hardly ideal -- the PW1's cover had a tendency to flip open as the thing fell, and the Oasis's cover only covers half the back -- but it's a lot better than no cover at all.
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