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Originally Posted by Steve Wozniak
Why Amazon's approach is disruptive
Whereas Siri, Google Now, or Microsoft's Cortana answer user queries while they're out and about, Amazon's Echo is designed to conquer homes. To use Siri, users must pick up an iOS device or the Apple TV's remote and press a button. The Echo, however, activates speech recognition once the user calls out "Alexa."
That little difference makes Echo an ideal choice for couch potatoes who don't want to get up or reach for their mobile devices. In ads, Amazon promotes the speaker as a helpful virtual family member that can play music, compile to-do lists, set alarms, stream podcasts, play audiobooks, buy previously purchased Amazon products, and provide real-time weather and traffic updates. In February, Amazon added the ability to order Domino's pizza and hail a ride from Uber.
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