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Old 03-02-2016, 11:09 AM   #18
Cinisajoy
Just a Yellow Smiley.
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Quote:
Originally Posted by Xianxia View Post
Agency pricing is both good and bad for Amazon.

Good: 30% cut since it's mandatory
Bad: Higher ebook prices = not happy Amazon customers = losing market share since some ebook buyers now buy prints instead at brick and mortar stores when before they buy on Amazon.

Amazon fought Hachette in 2014-2015 (lot of articles about it). Amazon lost since Hachette got what they wanted which is agency pricing.

After that, other publishers follow suit.
How did Amazon lose?
They still sell those books.
The companies came to an agreement.
Amazon now puts on every big 5 ebook "the price was set by the publisher".
That is in the price box.

A lose would have been if the Big 5 had pulled their books.
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