Quote:
Originally Posted by Cinisajoy
On that Kobo study, on the freebies how long had it been out? 1 day, 1 week, 1 month or longer. That would be very useful to know. Was it a long term study or a short term study?
Though I can get behind the 10% because if an author puts several free and the first one is not good, it stands to reason the others will go unopened.
Oh and I pick up used books at the thrift store. About 1 in 100 have obviously never been read or opened.
Now I think I picked up your freebie. The problem there is I was using my k3 at the time. So your book along with 300 others, I will have to find on my manage your content page and send to a different reader.
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I'd have to go look but I think it might have been as long as a year. It was not a short study (that would be less useful).
I don't think the number of opened was even 10 percent. I talked to one of the kobo folks after the study and asked some questions about going free and discoverability was still the number one problem -- even free they suggested a month-long experiment and some advertising behind it. Getting read was the number TWO problem because of the sheer number of free titles that are downloaded each day. Many readers have a hobby of downloading books as opposed to reading them. They then get busy and promptly forget about the free ones and may never see them again. Part of that is that they are out nothing. A book paid for is much more likely to at least be opened.
Let me go find the link. I know I blogged the one study (I think they did three in total, one was something to do with genre).