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Usually, you have to "sign" a paper saying you agree to such terms. Otherwise, you'll be able to dispute it if you purchased with a credit card. What burns me up is that Border's charges MSRP for the Sony eBook Readers and as such they should provide the best service with regards to that purchase. I can see no reason why they would not exchange it for the same item. Never seen a sign at the checkout stating "all sales are final". Stores that do that usually have a big sign at the checkout lines.
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