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Baen and its authors were happy with $5 per book. In order to sell through Amazon, they not only had to,raise their prices on Amazon, but also on their own website. This their customers has their prices raised on them BECAUSE OF Amazon. Amazon doesn't allow themselves to compete on price. They are big enough and powerful enough to enforce this.
If Bean sold through other stores, and those stores put Baen's books on sale...Amazon would too...YET...Amazon would take its cut from the original price.
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