I can see that word count is useful so long as you only read the same type of book and use it as a comparison with yourself (I don't see why you'd be comparing with another person anyway). The only problem is across genres, where not only might words be longer but also the difficulty of the text would slow you down further; i.e., longer words make for an exponentially slower read. However, I take the point that character count would get to be absurd.
But it's all for fun anyway! Great site.
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