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I'd think the biggest issue folks would run into (assuming they match Kindle books ok) will be with sale books at Amazon or Google as many price drops only last a day. Will Kobo check the price quickly enough to get it before it goes back up? They're generally not very fast at doing anything. Books where Kobo is just plain more expensive will be the ones more likely to be matched, but being they're so much more expensive on some I wonder how long the PM offer will last if lots were to start taking advantage of it.
Don't really like the buy it first and then we'll PM (provided we can verify price). I think I prefer the Amazon method of report the lower price and wait for them to drop the price on site for everyone before buying.
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