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My sister isn't near ready for the AARP yet, but she's a proud luddite. She is nervous at the idea of getting books from her computer to a device but she loves the Kindle because it just works. She has fibromyalgia so some days holding a book is just too much. The Kindle is so much easier for her. Lots of older folks deal with these sorts of mobility and chronic pain issues, too. I know ebook readers also appeal to folks that are losing their eyesight. Add to that the fact that, in general, older folks are more likely to read books than the youngins (or folks somewhere in the middle, like me) and I think there's a real market here.
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