Product Life Cycles - Catch the Tail-End?
It was interesting to follow the recent Kobo Mini whirlwind. What looked (for a moment) like a new product turned out to be Kobo cleaning out the last demo units in their warehouse.
I also had fun watching B&N roll out their new NOOK. Seems like a nice machine, once they finish the software.
With the new NOOK in town I watched carefully to see what B&N would do with their previous Glowlight, that sleek Ivory soap model. Would there be a fire sale during Black Friday?
As it turned out, no. The price stayed at $99, even as the new model was on sale, at the SAME PRICE. Looks to me like B&N sees no need to move those old models; possibly because they don't have many left?
Now, my workhorse NOOK Simple Touch is running on a four-year-old battery. Time to plan for the future. A new Glowlight Plus would be nice, but budgets are what they are. What to do?
While B&N hasn't marked down the 2013 Glowlight, a business called Blue Proton is selling certified refurbished units on amazon.com for $70. That suits my budget, and the irony of buying a NOOK through amazon is somewhat amusing.
I'm gambling on the thought that 'refurbished' often means 'returned unused'. The reviews for the company were good. These Blue Proton folks seem to have a lot of these NOOKs to sell. I wonder if they've been engaged by B&N to liquidate the old stock.
At any rate, my new (used?) whitey-lighty will be delivered today, so I'll let you know how it goes.
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