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Old 12-02-2015, 08:31 PM   #8
Hitch
Bookmaker & Cat Slave
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Join Date: Apr 2010
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Quote:
Originally Posted by Cinisajoy View Post
Only if they do a countdown deal. I thought I said if they were exclusive and did the sale.
Oh course I have been known to forget words.
It has to be normally priced between $2.99 and $9.99 to get the 70%.
That's what I thought. Just making sure I understood the discussion, as somewhere in here, it seemed as though there was some dismissal of the numbers; but as many authors are not in KDP Select, nor in Countdown Deals, the 35% of the $0.99 would be accurate.

Vis-a-vis the sales-advertising click through ratio, as someone who advertises myself, while .1% isn't fabulous, it is in a tight niche. In other words, normal open rates (2%) are only good based on how many of those, in turn, buy. It's reasonable to assume that Bookbub may have--I say, may--a higher click-thru-to-buy percentage than the average bear. Just an idea.

I have a number of clients who use Bookbub, and most seem to be happy. I can't share their numbers, but those that do, and are happy, are those who treat publishing as a business--not a hobby. They keep very diligent spreadsheets and calculate their risk-return ratios quite tightly. I can only assume, then, that those folks are getting solid returns on their advertising dollars.

n.b.: most of those are multiple-book clients. More like 4-5 books, not 2. If that helps.

Hitch
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