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Originally Posted by eschwartz
MathML -- good point.
layouts in columns -- isn't that Fixed-Format? Totally different animal...
footnotes in popup windows work in EPUB2 as well -- a renderer feature.
Oh, great, some new CSS3 styles, we were just dying to have those... might I ask which ones you felt were important? 
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Okay: I admit I wish I had MathML. But seriously, we can all MAKE this stuff,but we have ONE reader that can display it, for the love of heaven. Now, that's frustration.
And I wouldn't mind columns NOT in tables. That's a pipe dream, of course--or it will be egregiously complicated--outside of FXL.
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Scripts are an abomination, and the only thing about EPUB3 that I believe must be immediately consigned to the flames, destroyed, annihilated, NUKED FROM ORBIT!!!!
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Wow, is Jon contagious?
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So I stand by my point, essentially, the only thing EPUB3 gives you (implies something you want) is audio, video, and MathML, and I didn't mention MathML, only because it answers a specific minority need (mathematical texts are a very small corner of the EPUB market).
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Again, in fairness to MathML, it would be a larger part of the market, if we could use it. That's undeniable. I could pick up quite a lot of work, if I could wield that across the retailers. No argument. Of course, much like backlist fiction, it would be a temporary gold rush--and certainly not "low-hanging fruit," like the million+ original push with fiction was--but hey, a girl's gotta eat.
n.b.: I do get asked for "footnotes in pop-up windows," but as @e points out, that's the devices, not the coding. I give those who ask our standard gallery screenshots of our footnotes working in PPW and iBooks, and bobs-yer-uncle. And
before somebody infers the wrong thing, NO, I absolutely tell them that it's device dependent.
Hitch