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Perhaps, bookbub is looking for larger discounts and, therefore, pushing free and 99 cents. What kind of deal is a self pub at $2.99? Even $1.99? They could be looking for higher priced trad pub books in the $8-$12 range.
Fatigue is definitely a factor. Bookbub claims for crime fiction 3940 sales from 3,200,000 emails. That's something like 0.12%.
Bookbub earned $2350 + $707 = $3057.
The author/pub earned $11,781 - $3534 - $2350 = $5897
At $1.99:
Bookbub earned $1630 + $470 = $2100
Author/pub earned $7840 - $5096 - $1630 = $1114
Bookbub earns more than the author.
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