Quote:
Originally Posted by issybird
I think Kobo inflates its prices in part to offset the monthly contests. That's why garden variety codes of 25% and 30% are roughly a wash with the Amazon price and coupons start to get scarce at the 45% level. I wonder what percent of its sales of couponable books is made without a coupon being used? I imagine it's quite low, as certainly regulars have sussed out the system by now.
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The publishers set the prices. They've put out articles discussing pricing and have mentioned that they are under an obligation to price as they are told and that when the US allows discounting it hurts their business. (They put out a big articles when the publishers lost the collusion case mentioning it would hurt them because Amazon would be allowed to discount again).