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fjtorres · 10-31-2015, 08:56 AM

I don't have a problem with the 2015 number, it is the 2014 number that they use (32% of adults using ereaders?) that jumps out at me. That number smells. Again, ebook penetration was about 24% early last year. So there were more people "using ereaders" that reading ebooks?

I don't doubt there are less ereaders in use now than, say, in 2012-13. There are less ereader vendors active. And nook and Sony sold a lot of them in 2010-2011 that by now are out of use and haven't been replaced or have been replaced by tablets/phablets.

But a one third drop in one year?

I'm skeptical about their 2014 claim.

10-31-2015, 08:56 AM	#10
fjtorres Grand Sorcerer Posts: 11,732 Karma: 128354696 Join Date: May 2009 Location: 26 kly from Sgr A* Device: T100TA,PW2,PRS-T1,KT,FireHD 8.9,K2, PB360,BeBook One,Axim51v,TC1000	I don't have a problem with the 2015 number, it is the 2014 number that they use (32% of adults using ereaders?) that jumps out at me. That number smells. Again, ebook penetration was about 24% early last year. So there were more people "using ereaders" that reading ebooks? I don't doubt there are less ereaders in use now than, say, in 2012-13. There are less ereader vendors active. And nook and Sony sold a lot of them in 2010-2011 that by now are out of use and haven't been replaced or have been replaced by tablets/phablets. But a one third drop in one year? I'm skeptical about their 2014 claim.