Quote:
Originally Posted by fjtorres
Leverage Amazon has actively courted.
It definitely goes both ways, but Amazon using Indie, Inc as "BPH insurance" isn't serendipity for Amazon; it is a strategic plan coming together. Self-publishing was baked into the Kindle from the beginning, at least two years before Indie publishing took off in 2009.
Fictionwise relied a lot on indie publishing but it didn't become mainstream-viable until after Kindle took off. And it can be argued that Indie mainstream success doesn't just correlate with high BPH prices, it relies on it.
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We could argue prices all day. I know one Independent that has always charged $9.99 for his ebooks, both fiction and non-fiction. I know others that charge 99 cents. Most are somewhere in between.
One author charges various prices depending on which of his series. I think at last count he has written or will write 50+ books in 4 years. Including 2 trads.
But yes, being cheaper than trad helped launch the successful indies.