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Keep in mind the Tab 4 is part of the deal and is 149, so 50$ off that price isn't bad. I don't think this deal is meant to draw those who are using HDs since the HD Nooks aren't *that* old, especially in BN's eyes. They were the generation before BN partnered with Samsung, the Tab 4 is the first fruit of that partnership.
It's also arguable that the HD to Tab 4 is, at best, a side-grade. I'm not sure if BN has fixed issues with loading books on an SD card with the Tab 4, but on launch they books would load without covers. This isn't the case with the Nook HD. Both have access to the Playstore. And I believe the HD screen is actually a higher resolution than the Tab 4.
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