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Originally Posted by gweeks
I would guess that they are getting real support costs where people buy one of these and then call up and complain to Amazon support that they can't watch prime video on it. It's not even like Amazon is selling them itself. I'm sure there are other reasons as well.
Greg
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Amazon has had requests from customers for years to get their video everywhere including on Apple and Google products. That was misleading by Amazon at best to make it sound like they were shut out by Apple and Google. They could have had Amazon Video on the Chromecast 2 years ago when it was first released. Google has an open API for developing for the Chromecast:
https://developers.google.com/cast/ . The only reason Amazon did not have an app for Chromecast was Amazon didn't want to.
Chromecast is the 6th best selling item on Amazon:
http://www.amazon.com/Best-Sellers-E...bs/electronics
They would have stopped selling it long ago if customer problems was the case. The truth is Amazon is shutting out competing products. They want to lock people into their ecosystem. If they only sold hardware and software like Apple, that would be fine. But they are selling themselves as the retailer who sells "everything". If they are shifting that focus to force out competitors and only sell their products, they have become something else and should be honest about it. Look at the timing--Google just released a new Chromecast, Apple will be selling a new Apple TV at the end of the month. Amazon is stifling competitors, only 20% of their customers use Prime Video, so what is the real issue?
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It’s clear that Amazon doesn’t want to sell products that compete with its own Fire TV streaming hardware. It might have dressed this whole thing up as a service to the customer, but it has never been more utterly transparent that the firm feels threatened by Apple TV and Google Chromecast.
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http://www.forbes.com/sites/ianmorri...hind-the-spin/