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Old 09-26-2015, 05:48 PM   #25
fjtorres
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Quote:
Originally Posted by Little.Egret View Post
Indeed but what Lois want is to have her reprinted books recognised as part of the same series and even what kind of series and book.


here's Kristine Kathryn Rusch on 'branding'.

"Traditionally published writers of long-standing, like me, have books that
look like mishmash of stuff, even if the books are in the same genre and
same series. The lack of branding has hurt us."

http://kriswrites.com/2015/07/22/bus...ding-surprise/

http://kriswrites.com/2014/01/08/the...lity-part-6-2/
And as examples of high-concept branding those are actually very good covers. They are striking and distinctive. And they reflect the story in the book.

Beats a romance novel with a three-armed lady on the cover.
Or a novel about earth bound telepaths with rocket ships on the cover.
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