Well, as much as I've resisted, this has apparently been "hearken unto the call of the wish list" week. In addition to the $10 book I bought before it could become a $12 book, I picked up two $8 books that are next in another series (main line and spinoff) because I'm most of the way through the last book I have in that series and don't want to have to wait to find out what's going to happen next. This new character is interesting, and I want more now, so I'm not waiting. Add in sales tax, which is not only legitimately high here but usually overestimated by Kobo, and I've spent around $28 on those three books. That's way above my average.
All three are Big Five non-discountable releases - from the same publisher, actually - and on my shortlist of "watch these like a hawk" books. (I'm all about ranking my wishlists. I track what comes out so I don't overlook anything, but then I move it to one of several lists based on priority. All of these came from the highest-level list.) It's a situation where I can hold off for a while if I'm not currently reading in that series, but once I start catching up, I want to catch all the way up. IMO, that's what ebooks are for - not having to hunt to keep reading.
By contrast, most of my other purchases for the year have either been discounted indie works or Hachette works that I count as freebies because I use reward points to pay for them. I absolutely snap up Hachette discounts when I see them, because what's 9000 points when you get 12000 per day and have 2.5 million banked? (Bonus: I earn a lot of those points by clicking silent ads while I'm reading. Getting through one book helps finance the next!)
Bottom line: I knew I was going to get these books. The only question was when. The price stings a bit, but I don't feel guilty about buying the next installments in well-loved series. Actually, I'm feeling a little guilty over not having bought one book yet, but it's still in the "over $10 and not discountable" category, which helps me hold off a bit longer. Eventually, though, the balance between the satisfaction of thrift and the need to revisit that universe will tip... and at that point, I'll be okay with paying whatever its full price is. Maybe I can hold off until the mass-market price drop, maybe not.
All things being equal, all books are decidedly not equal. Reducing everything to a number can make you lose sight of that.
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